"It is estimated that $10B to $20B worth of single-use plastic packaging will convert to molded fiber": ZUME
“据估计，价值 100 至 200亿美元的一次性塑料包装将转化为植物纤维模塑”：ZUME美国ZUME Inc. CMD & CEO Alex Garden先生就印度模塑纤维产品市场进行的独家专访
December 14, 2021 | Reported By : The Pulp and Paper Times
2021 年 12 月 14 日 | 报道：纸浆和造纸频道
An exclusive Interview of Mr. Alex Garden, CMD & CEO -ZUME Inc., USA over the molded fiber product market in India
"It is estimated that $10B to $20B worth of single-use plastic packaging will convert to molded fiber": ZUME
- Time to Integrate Molded-Fibre Business in India
- Parason Machinery joins a network of Zume manufacturing partners around the globe, expanding the availability and market share of Zume sustainable goods that replace plastics and styrofoa
Zume is a sustainability solutions company reimagining the packaging industry with their invention: anti-leak molded-fiber sustainable packaging. Zume’s packaging is a molded-fiber, plant-based and 100% compostable product with revolutionary features that is made using Zume’s advanced molded fiber manufacturing equipment and software stack. An exclusive Interview of Mr. Alex Garden, CMD & CEO -ZUME Inc., USA over the molded fiber product market in India in the shadow of single-use plastic ban. Here are his views:
“据估计，价值 100至 200亿美元的一次性塑料包装将转化为植物纤维模塑”：ZUME
- Parason Machinery 加入了 Zume 全球制造合作伙伴网络，扩大了 Zume 可持续产品替代塑料和泡沫聚苯乙烯的可用性和市场份额
Zume 是一家可持续性解决方案公司，通过他们的发明重新构想包装行业：防漏模塑纤维可持续包装。Zume 的包装是一种模制纤维、植物性和 100% 可堆肥产品，具有革命性的功能，使用 Zume 的先进模制纤维制造设备和软件堆栈制成。在印度一次性塑料禁令的阴影下，就印度模塑纤维产品市场对美国 CMD 兼首席执行官 Alex Garden 先生进行了独家专访。以下是他的观点：
Q: What is Molded Fiber Technology? Why are Molded Fiber Products considered as the future of disposable tableware?
Molded fiber is a type of biodegradable raw material that is renewable and usually wood-based. In our case, the molded fiber packaging consists of moldable fibers such as bagasse (sugarcane fiber), bamboo, wheat, straw and blends of various grass fibers.
Agricultural waste long held promises of finding second life as an environmentally friendly material, but the technology had not yet existed to make use of it at scale. Zume’s proprietary machinery converts agricultural byproducts, such as bagasse from the production of sugar, into fully compostable single-use plastics replacements.
The use of molded fiber based solutions allow us to offer sustainable packaging at the same price, or less, than plastic. Our sustainable molded-fiber products also hold up in delivery transit, microwaves, and refrigerators - performing equally or better than plastic. Zume’s molded fiber products mirror the adaptability and durability characteristics of plastic utilizing cutting-edge manufacturing technology and material science - which is why it's a great alternative to plastic.
问：什么是植物纤维模塑技术？为什么植物纤维模塑制品被认为是一次性餐具的未来？
植物纤维模塑是一种可生物降解的原材料，可再生，通常以木材为基础。在我们的案例中，模压纤维包装由可模压纤维组成，例如甘蔗渣（甘蔗纤维）、竹子、小麦、稻草和各种草纤维的混合物。
长期以来，农业废物有望作为一种环保材料获得第二次生命，但尚不存在大规模利用它的技术。Zume 的专有机械将农业副产品（例如糖生产中的甘蔗渣）转化为完全可堆肥的一次性塑料替代品。
使用基于植物纤维模塑的解决方案使我们能够以与塑料相同或更低的价格提供可持续包装。我们的可持续模塑纤维产品在运输、微波炉和冰箱方面也很出色——性能与塑料相当或更好。Zume 的模塑纤维产品利用尖端制造技术和材料科学反映了塑料的适应性和耐用性特征 - 这就是为什么它是塑料的绝佳替代品。
Q: As the Indian government is committed to phasing out single-use plastic products from the beginning of the year 2022, what demand for these fiber molded products do you see in the next 5 years?
Valued at $340B, the single-use plastic packaging industry is ripe for innovation. The global trend toward increased sustainability is driving growth in molded fiber solutions as a leading sustainable alternative to single-use plastics. Projections vary, but in coming years it is estimated that $10B to $20B worth of single-use plastic packaging will convert to molded fiber, and Zume intends to use it’s superior equipment and products design and technology advantages to drive this conversion in the most accelerated pace possible to meet the demand as countries like India continue putting sustainability laws in place.
问：由于印度政府承诺从 2022 年初开始逐步淘汰一次性塑料制品，您认为未来 5 年对这些纤维模塑制品的需求如何？
价值 $3400亿美元，一次性塑料包装行业的创新时机已经成熟。提高可持续性的全球趋势正在推动模塑纤维解决方案作为一次性塑料的领先可持续替代品的增长。预测各不相同，但在未来几年，估计价值 100到 200 亿美元的一次性塑料包装将转化为模塑纤维，Zume 打算利用其卓越的设备和产品设计以及技术优势来最大程度地推动这种转化。随着印度等国家继续制定可持续发展法律，可能会加快步伐以满足需求。
Q: As Zume inc is a growing name on Indian Soil, how does Zume cater to the requirement of molded products? Meaning what services, machinery, and after-sale support does Zume provide to its customers?
Zume’s proprietary software and professional services integrate brand owners, manufacturers, suppliers, and vendors. The patented system drives efficiencies and cost savings by matching brand owners with a reliable source of molded fiber products that are produced at scale.
问：Zume inc 在印度土地上的名气越来越大，Zume 如何满足模压产品的需求？这意味着 Zume 为其客户提供哪些服务、机器和售后支持？
Zume 的专有软件和专业服务整合了品牌所有者、制造商、供应商和销售商。该专利系统通过将品牌所有者与大规模生产的模塑纤维产品的可靠来源相匹配来提高效率和成本节约。
Q: What is the shelf life of the molded box and how does it protect inside food products? Does it require any barrier coating?
Zume’s packaging is the premier anti-leak sustainable molded-fiber product that holds up in delivery transit, microwaves, and refrigerators - performing equally or better than plastic at competitive cost. Zume’s food packaging is specifically designed to physically stabilize perishable food products, which is especially important when food is in transit for delivery. The standard shelf life for fiber based products alone is six months to ensure structural integrity and minimize degradation due to the effects of hysteresis that has been well studied and documented. The ZUME product line has been engineered in a manner that does not require coatings to achieve barrier properties.
问：植物纤维模塑盒的保质期是多久？它如何保护内部食品？它需要任何阻隔涂层吗？
Zume 的包装是首屈一指的防泄漏可持续植物纤维模塑产品，可用于运输、微波炉和冰箱 - 在具有竞争力的成本下性能与塑料相同或更好。Zume 的食品包装专门设计用于物理稳定易腐烂的食品，这在食品运输途中尤为重要。仅基于纤维的产品的标准保质期为六个月，以确保结构完整性并最大限度地减少由于滞后效应引起的降解，这一点已经得到充分研究和记录。ZUME 产品线的设计方式不需要涂层即可实现阻隔性能。
Q: As Zume is a global name, how much of the world is aggressive and aware to adopt these molded products, and where does India stand?
Packaging is one of the most damaging sectors to the environment and plastic pollution costs $13 billion in economic damage annually. There is a tremendous runway for plastic packaging disruption as plastic production has outpaced that of almost every other material and corporations are supplying single-use plastic at record pace. Nearly every brand in the world has a plastic reduction commitment but change has been slow due to a lack of competitively priced alternative solutions available at scale. Zume is selling our machines and products to 20+ countries around the world and just added Russia. Zume has industrial partnerships now in India, the US, and now across the UK and EU. It’s very inspiring to see the enthusiasm for sustainability that will carry us into the future and continued growth.
问：由于 Zume 是一个全球知名品牌，世界上有多少人积极并意识到采用这些模塑产品，印度的立场是什么？
包装是对环境最具破坏性的部门之一，塑料污染每年造成的经济损失达 130 亿美元。由于塑料生产已经超过了几乎所有其他材料的生产速度，而且企业正在以创纪录的速度供应一次性塑料，因此塑料包装中断的道路有很长的路要走。世界上几乎每个品牌都有减少塑料的承诺，但由于缺乏价格具有竞争力的大规模替代解决方案，因此变化缓慢。Zume 正在向全球 20 多个国家/地区销售我们的机器和产品，并且刚刚增加了俄罗斯。Zume 现在在印度、美国以及英国和欧盟都建立了工业合作伙伴关系。看到人们对可持续发展的热情将带领我们走向未来和持续增长，这是非常鼓舞人心的。
Q: How many types of fibers can be used in the making of molded products? As molded products are made from Agro Residual like straw or Bassase, Some Paper Mills in India are making Writing and Printing paper from Agro waste also, and they are successfully selling paper at good price. How do you see the future picture of agro fiber availability, when the penetration of molded products will increase? Which business do you think is more profitable and sustainable in long term?
Our motto is “For a country, by a country, in a country” meaning our system is very robust and is adaptable to the available Agro Residual for the region. This creates the perfect closed-loop solution for growing the food product, converting the waste to a molded fiber container and then composting the container to use to grow more product. Throughout Zume’s R&D initiatives, we have not encountered a fiber we can not convert into a product with the patented Zume technology.
问：有多少种纤维可用于制作模塑制品？由于模压产品是用稻草或巴塞斯等农业残留物制成的，印度的一些造纸厂也在用农业废料制造书写纸和印刷纸，并且他们成功地以优惠的价格销售纸张。当模塑产品的渗透率增加时，您如何看待未来农业纤维的供应情况？从长远来看，您认为哪种业务更有利可图和可持续？
我们的座右铭是“For a country, by a country, in a country”这意味着我们的系统非常强大，可以适应该地区可用的农业残留物。这为种植食品创造了完美的闭环解决方案，将废物转化为模制纤维容器，然后将容器堆肥以用于种植更多产品。在 Zume 的整个研发计划中，我们没有遇到过无法使用 Zume 专利技术转化为产品的纤维。
Q: Why is this technology considered as a sustainable molded product technology? If we compare a rigid plastic molded product versus a Fiber Molded Product (non-plastic) then what will be the Unique Selling Points (USP) of a Fiber Molded Product over a rigid plastic molded product?
Zume’s process is a fully closed-looped system. We repurpose agricultural waste from sources such as bagasse, bamboo, wheat, and other organic fibers for our sustainable packaging which significantly reduces water use, energy use, and carbon emissions in production. After use, the compostable packaging breaks down into organic material and can be re-used to regenerate soil or other organic matter. Zume’s solution not only takes single-use plastics out of circulation but is certified for compostability so when buried in the ground, it's gone in 90 days instead of sitting in landfills
问：为什么这项技术被认为是一种可持续的模压产品技术？如果我们将刚性塑料模制产品与纤维模制产品（非塑料）进行比较，那么纤维模制产品相对于刚性塑料模制产品的独特卖点 (USP) 是什么？
Zume 的过程是一个完全闭环的系统。我们将甘蔗渣、竹子、小麦和其他有机纤维等来源的农业废物重新用于可持续包装，从而显着减少生产过程中的用水、能源使用和碳排放。使用后，可堆肥包装会分解成有机物质，并可重新用于再生土壤或其他有机物质。Zume 的解决方案不仅使一次性塑料不再流通，而且还获得了可堆肥性认证，因此当埋在地下时，它会在 90 天内消失，而不是留在垃圾填埋场。
Q: Please share your journey on Indian Soil. As Zume has made up the deal with Jefferson Enterprise Energy, Parason & Satia Industries already, Is Zume open for further association with any Indian company? If yes, what services and products will you offer to the new joint venture?
Zume values our partnerships in India and sees great growth potential in the region. Initially, Zume and Satia Industries will deploy more than 2,000 tons of self-sealing, sustainable molded-fiber products to be manufactured and marketed during the first year of the partnership. Satia Industries plans to enhance its expertise and expand its product offering basket through this association with Zume by providing customized molded fiber packaging solutions across multiple industries such as food, consumer packaged goods, electronics, cosmetics, healthcare, and pharma.
Parason is constructing a greenfield factory where the Zume manufacturing technology will be deployed. With this deal, Parason joins a network of Zume manufacturing partners around the globe, expanding the availability and market share of Zume sustainable goods that replace plastics and styrofoam. As part of this partnership, Parason is helping Zume further optimize stock preparation and other auxiliary systems that complement Zume’s core manufacturing technology.
问：请分享您在印度土地上的旅程。由于 Zume 已经与 Jefferson Enterprise Energy、Parason & Satia Industries 达成协议，Zume 是否愿意与任何印度公司进一步合作？如果是，您将为新的合资企业提供哪些服务和产品？
Zume 重视我们在印度的合作伙伴关系，并认为该地区具有巨大的增长潜力。最初，Zume 和 Satia Industries 将在合作的第一年部署超过 2,000 吨的自密封、可持续模塑纤维产品进行制造和销售。Satia Industries 计划通过与 Zume 的这种关联，通过为食品、消费品包装产品、电子产品、化妆品、医疗保健和制药等多个行业提供定制的模塑纤维包装解决方案来增强其专业知识并扩大其产品供应范围。
Parason 正在建设一个绿地工厂，将部署 Zume 制造技术。通过这笔交易，Parason 加入了 Zume 全球制造合作伙伴网络，扩大了 Zume 可持续产品替代塑料和泡沫聚苯乙烯的可用性和市场份额。作为此次合作的一部分，Parason 正在帮助 Zume 进一步优化备料和其他辅助系统，以补充 Zume 的核心制造技术。
Q: What is the SWOT analysis of the fiber molded product business and how can one overcome the challenges?
There are always challenges associated with bringing products to market at scale. But, Zume is able to bring our molded-fiber sustainable packaging to market at scale because of our proprietary software that integrates brand owners, manufacturers, suppliers, and vendors. Our patented system drives efficiencies and cost savings by matching brand owners with a reliable source of molded fiber products that are produced at scale, giving brands an alternative to single-use plastics.
问：什么是纤维模塑产品业务的 SWOT 分析，如何克服挑战？
将产品大规模推向市场总是存在挑战。但是，由于我们集成了品牌所有者、制造商、供应商和供应商的专有软件，Zume 能够将我们的模塑纤维可持续包装大规模推向市场。我们的专利系统通过将品牌所有者与大规模生产的模塑纤维产品的可靠来源相匹配来提高效率和节约成本，为品牌提供一次性塑料的替代品。
Q: As India is a growing economy and in this economy, there are many kinds of customers such as small-scale, mid-scale, and large-scale. Who are your target customers? and on the basis of what strategy, Zume will move into the targeted market?
Consumer plastic packaging alone is a $340 billion industry and includes 190 million tons of single-use plastic a year. That’s why nearly every brand has a plastic reduction commitment, yet change has been slow due to a lack of competitively performing alternative solutions. Zume sells their sustainable packaging directly to brands, restaurants, helping them keep their commitments to reduce plastic waste.
As trends toward convenience/delivery accelerate, food companies and restaurants are actively seeking better packaging solutions and providers in an effort to improve food quality, customer experience and cost, making Zume’s customers and target audience world-leading food manufacturers and food retailers.
问：由于印度是一个发展中的经济体，在这个经济体中，有多种类型的客户，如小型、中型和大型。谁是你的目标客户？Zume将基于什么样的策略进入目标市场。
仅消费塑料包装就是一个价值 3400 亿美元的产业，每年包括 1.9 亿吨一次性塑料。这就是为什么几乎每个品牌都有减少塑料的承诺，但由于缺乏具有竞争力的替代解决方案，变化缓慢。Zume 将他们的可持续包装直接出售给品牌、餐厅，帮助他们履行减少塑料垃圾的承诺。
随着便利/交付趋势的加速，食品公司和餐厅正在积极寻求更好的包装解决方案和供应商，以努力提高食品质量、客户体验和成本，使 Zume 的客户和目标受众成为世界领先的食品制造商和食品零售商。
Q: Can Fiber Molded Products be used in heavy-weight packaging & storing applications also? If yes, then what are the limitations and how much will it be cost-effective from the traditional heavy-duty kraft paper boxes?
The cushioning and protective benefits of molded fiber products have been long studied and documented. The current ZUME technology may be suited for limited applications based on size and the value of the product to be stored. Zume does plan to explore new technologies that would be better suited to service this market with a superior, cost-effective solution in the future.
问：纤维模塑产品也可以用于重型包装和储存应用吗？如果是，那么与传统的重型牛皮纸盒相比，它有哪些限制，成本效益如何？
模塑纤维产品的缓冲和保护优势已被长期研究和记录。当前的 ZUME 技术可能适用于基于要存储的产品的大小和价值的有限应用。Zume 确实计划探索新技术，以便在未来通过卓越的、具有成本效益的解决方案更好地服务于这个市场。
Q: Do you provide any financial assistance through banks to the buyers? If yes, then what will be the cost of business, minimum manpower engagement, and raw material availability if we select a kind of business and Return of Investment (ROI) you assure to the buyers?
问：你们是否通过银行向买家提供任何经济援助？如果是，那么如果我们选择一种您向买家保证的业务和投资回报 (ROI)，那么业务成本、最低人力参与和原材料可用性将是多少？
2022.9.21-23
上海新国际博览中心
上海国际植物纤维模塑产业展（IPFM Shanghai）是包装部落和美狮传媒集团强强联合，共同打造的植物纤维模塑产业专属的商贸交流盛会。聚焦植物纤维模塑智能精益制造、原辅材料革新和制品创新设计和应用，彰显植物纤维模塑绿色力量的无限潜力。在全球禁塑和中国双碳政策下，赋能产业高效拓展全球无限应用商机。
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