联合利华正在计划改用纸瓶

We’re creating the world’s first paper-based laundry detergent bottle

我们正在创造世界上第一个纸基洗涤产品容器。

We plan to debut the bottles in Brazil by early 2022 for our OMO brand and are also piloting the technology to create paper-based hair care bottles

我们计划在 2022 年初为我们的 OMO（奥妙） 品牌在巴西首次推出瓶子，并且还在试验该技术以制造纸质护发瓶。

Unilever is using a new technology to create the first-ever paper-based laundry detergent bottle, made of sustainably sourced pulp and designed to be recycled in standard paper waste streams.

联合利华正在使用一项新技术制造首个纸基洗衣粉瓶，该瓶由可持续采购的纸浆制成，可在标准废纸流中回收利用。

A prototype is being developed for our OMO brand – which is also known as Persil, Skip and Breeze depending on where you live in the world. This is set to debut in Brazil by early 2022 and we are also piloting the same technology to create paper-based hair care bottles.

我们正在为我们的 OMO（奥妙） 品牌开发原型——根据您在世界上的居住地，它也被称为 Persil、Skip 和 Breeze。该产品将于 2022 年初在巴西首次亮相，我们也在试用相同的技术来制造纸质护发瓶。

The ground-breaking technology has been developed in partnership with the Pulpex consortium – a collaboration between Unilever, Diageo, Pilot Lite and other industry members.

这项突破性技术是与 Pulpex 财团合作开发的——这是联合利华、帝亚吉欧、Pilot Lite 和其他行业成员之间的合作。

The ability to package liquid products in paper-based bottles will be a huge achievement, but before they hit the shelves, our packaging scientists will run a range of tests to see how they perform in real-life situations – from transportation to storage in damp environments. It’s important that they fulfil our requirements in terms of durability, user experience and reduction of environmental impact.

在纸瓶中包装液体产品的能力将是一项巨大的成就，但在它们上架之前，我们的包装科学家将进行一系列测试，以了解它们在现实生活中的表现——从运输到潮湿储存环境。重要的是它们满足我们在耐用性、用户体验和减少环境影响方面的要求。

A radical rethink

彻底的反思

The bottles are sprayed inside with a proprietary coating that repels water, enabling the material to hold liquid products like laundry detergent, shampoo and conditioners which contain surfactants, fragrances and other active ingredients.

瓶子内部喷有专有的防水涂层，使材料能够容纳液体产品，如含有表面活性剂、香料和其他活性成分的洗衣液、洗发水和护发素。

While creating recyclable, paper-based packaging without additional plastic layers is a massive challenge, the Pulpex solution offers a promising way to radically reduce plastic use in line with our commitments to a waste-free world.

虽然创建无需额外塑料层的可回收纸基包装是一项巨大的挑战，但 Pulpex 解决方案提供了一种有前途的方法，可以根据我们对无废物世界的承诺从根本上减少塑料的使用。

“To tackle plastic waste, we need to completely rethink how we design and package products,” says Richard Slater, Unilever’s Chief R&D Officer. “This requires a drastic change that can only be achieved through industry-wide collaboration. Pulpex paper bottle technology is an exciting step in the right direction, and we are delighted to be working together to trial this innovation for our products.”

联合利华首席研发官理查德·斯莱特 (Richard Slater) 表示：“为了解决塑料垃圾问题，我们需要彻底重新思考我们设计和包装产品的方式。 “这需要彻底的变革，而这只能通过全行业的合作来实现。Pulpex 纸瓶技术是朝着正确方向迈出的激动人心的一步，我们很高兴能够共同努力，为我们的产品试验这一创新。”

Consumers are becoming increasingly aware of the impact of products on the planet and are making purchasing choices based on sustainability factors, including packaging. Delivering functionally superior products that address environmental issues that people care about – such as innovative sustainable packaging – will make Unilever a stronger, more successful business.

消费者越来越意识到产品对地球的影响，并根据包装等可持续性因素做出购买选择。提供功能卓越的产品来解决人们关心的环境问题——例如创新的可持续包装——将使联合利华成为更强大、更成功的企业。

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